The guide
A PDF covering logo use, colour, type, the look of your photos and video, and your tone of voice, laid out for your brand.
Services / Brand guidelines
Brand guidelines for small businesses, built on the logo you already have.
One project that turns your logo, colours and tone into a guide every video and post then follows.
Book a callWhat it is
A brand guidelines project is for a business that has a logo but no system around it. I do not design or refresh logos. I work from the one you have and set the rules that make everything made with it look like the same brand.
It is a one-time project, quoted for your business, and it usually runs before or alongside the first month of video and statics. There are two scopes. Brand Essentials covers the core rules in a guide. Brand System goes further and ships as a full kit you can hand to anyone who works on your brand.
What you get
Specs for every piece
How titles, captions and thumbnails look, so each video and static is made to the same rules.
Working files
The files behind the guide, so you or your next designer can use them. The System scope adds previews of every title and caption style, editing templates and exports.
The guidelines and brand boards I have built are on the works page, with the title packs.
Show me your logo and tell me where it appears.
Thirty minutes on a call is enough for me to say which scope fits your business.
Book a call